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Carbon Neutral Blockchain - Luft

Luft is a decentralized video-on-demand service based on a concept of the Lavita platform that brings together three technologies, namely distributed blockchain infrastructure, Artificial Intelligence, and privacy-preserving computing, to implement a fully decentralized data marketplace.


Carbon Neutral Blockchain
Carbon Neutral Blockchain - Luft

The concept of ensuring a minimal carbon footprint or no contribution to carbon emissions during operations and transactions conducted on the blockchain network is Carbon-neutral Blockchain.


Diagram of the Video-focused Theta Edge Computing Infrastructure.
Diagram of the Video-focused Theta Edge Computing Infrastructure. Source: Theta Mainnet 4.0, 2022.

In the last couple of years, to achieve a Carbon-neutral Blockchain practices like the utilization of Renewable Energy and Carbon Offsetting mechanisms have been adopted.


Smart Renewable Energy and Peer-to-Peer Blockchain Service.
Smart Renewable Energy and Peer-to-Peer Blockchain Service. Source: S-K Kim et al. Sustainability, 12, 4021, 2020.

With the benefits of reduced environmental impact, the utilization of Renewable Energy poses a challenge in implementation due to limited availability and grid integration. Also, with the lack of guarantee, double counting, and transparency issues, carbon offsetting has shown hurdles in Carbon-neutral Blockchain implementation.


Schematic Overview of Carbon Trading on a Blockchain versus a Centralized Platform.
Schematic Overview of Carbon Trading on a Blockchain versus a Centralized Platform. Source: Sipthorpe et al., One Earth, 5, 779–791, 2022.

Working as an environmental and process consultant, EnviroChem Services has been one of the team members of the group of brilliant people since 2019 and has developed a sustainable approach known as ECnB+ to achieve a Carbon-neutral Blockchain quantifiable and authenticable up to the resembling Scope 3 Carbon Emissions.



Corporate Value Chain (Scope 3) Accounting and Reporting Standard.
Corporate Value Chain (Scope 3) Accounting and Reporting Standard. Source: Greenhouse Gas Protocol, WRI & WBCSD, 2011.

The benefits of real-time authenticity of the ECnB+ for the computation of the Carbon Emission and Carbon reduction ensure the blockchain becomes a sustainable Carbon-neutral network. Luft Token with the ECnB+ ensures a sustainable Carbon-neutral Blockchain System.


Luft Token Flow Diagram.
Luft Token Flow Diagram. Source: Luft Labs, 2024.

Further, the benefit of the Theta meta-chain topology, with cross-chain asset transfer supported between the main chain and sub-chains and external blockchain, enables smooth cross-functioning between blockchains and ECnB+. The easy-to-use SDK to build a chain makes Luft a competitive candidate to create a platform for motion film creators.


Luft Revenue Flow from Advertisers & Platform Fee.
Luft Revenue Flow from Advertisers & Platform Fee. Source: Luft Labs, 2024.

Moreover, Luft, a carbon-neutral blockchain-based video-on-demand platform, offers various potential benefits for advertisers not limited to environmentally conscious marketing and early mover advantages.


As consumers are increasingly concerned about the sustainability of the blockchain, advertising on a Luft platform, which is committed to carbon neutrality, allows advertisers to associate their brand with environmental responsibility, further improving brand image and attracting eco-conscious customers.


Benefits of being a lP provider and Staker.
Benefits of being a lP provider and Staker. Source: Luft Labs, 2024.

Further, being among the first advertisers on a Luft can offer the advantages of securing better ad placements or rates and benefit from the novelty factor of the platform.


Consequently, advertising on a carbon-neutral blockchain-based video-on-demand platform offers a unique opportunity to reach a potentially environmentally conscious audience and benefit from innovative technologies.


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